Hospitality Insider

jüSTa Hotels & Resorts celebrate 18th anniversary

jüSTa Hotels & Resorts has celebrated its 18th anniversary in August. To commemorate this milestone, the company plans to launch a series of initiatives over the next one year to share this achievement with their guests. 

Since art is one of the key focus areas of jüSTa Hotels & Resorts, art & craft workshops and artist residencies will be organized at some of the properties. The art workshops will focus especially on promoting traditional Indian art forms and introducing the guests to a region’s indigenous art and craft. Moreover, food festivals will be held across all the 20 jüSTa Hotels & Resorts in the coming months. The company is also conducting a massive tree plantation drive wherein around 5,000 trees will be planted across jüSTa Hotels & Resorts.

Thanking his guests for the beautiful moments and memories created over the years, Ashish Vohra, Founder & CEO, jüSTa Hotels & Resorts, said,“Eighteen years ago, we embarked on a journey to create not just hotels, but experiences that would linger in the hearts and minds of our guests. Today, as we celebrate a remarkable milestone, I am humbled by the unwavering support and trust our guests have bestowed upon us over the years. Their patronage has been our driving force, inspiring us to push the boundaries of excellence in hospitality. From the warm greetings at our front desks to the culinary delights that tantalize the taste buds, every detail has been meticulously crafted to make our guests’ stay truly special. As we look ahead, we are filled with excitement for the future. We have plans to continue enhancing the guest experiences, to explore new horizons, and to uphold the values that have defined jüSTa Hotels & Resorts.”

Launched in 2005 with a Service Apartment in Bangalore, the company opened city hotels in Bangalore and Delhi in 2006. By the year 2020, jüSTa had set up 14 boutique hotels in various cities across India. The COVID-19 pandemic was a time for the company to reset, reimagine and reinvent. In March 2020, jüSTa exited 6 properties to focus exclusively on the luxury boutique hospitality segment. The first luxury boutique resort that the company opened during the pandemic was jüSTa Mukteshwar Retreat & Spa in October 2020. Since then, jüSTa Hotels & Resorts has witnessed a tremendous growth with the launch of 10 new properties in the last couple of years. In the next few months, the company will open two more properties in Kolad in Maharashtra and in Mussoorie in Uttarakhand. 

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