Outbound News

Survey highlights strong resurgence for golf tourism

A survey conducted in partnership with Tourism Authority of Thailand (TAT) New Delhi office has highlighted a strong demand for golf tourism in the post-pandemic world.

TAT New Delhi Office and Sports & Leisure Worldwide (SLW) conducted a survey on ‘Golfing in Thailand’ between July 10 to 27, 2020. The survey sample group was made up of 1005 golfers from all over India and consisted of the below:

Responses: Delhi & NCR (65%); Chandigarh (5%) and others (30%)

Golfers:100% Gender: Male Golfers (98%); Female Golfers (2%)

Age-group: Below 30 (3.20%); 31-50 (28%); 51-70 (53%); Above 70 (15.80%)

Membership status: Members of a Golf Club (93%); Non-Members: (7%)

Age-group (Physically Challenged Category): Up to 9 years (12%); 10-18 (60%); 19-26 (28%)

As per the survey, a majority of golfers, almost 88% are planning to travel abroad to play golf post-Covid-19 pandemic and 92% kept safety as their prime concern for outbound travel.

The survey resulted in some important facts coming to the fore. Most golfers a whopping 97% of those surveyed rated Thailand as one of the best-golfing destinations. Thai hospitality followed by value for money and affordable luxury were the top three key factors that prompt these golfers to travel to Thailand. Thailand’s close proximity to India was another key factor in influencing the Indian golfers’ mind in deciding Thailand as the premier destination for golf holidays.  

Vachirachai Sirisumpan, Director TAT, New Delhi said, “I would like to thank SLW group for conducting the survey, and I am glad to note that most golfers rated Thailand as one of the best-golfing destinations. As you all are probably aware that Thailand is a spectacular choice and dream come true destination for golfers with a stunning and vast selection of golf courses. In fact, destination diversity and vast choices of golf courses throughout the country are key factors attracting the large numbers of visitors coming to play golf in Thailand.” 

‘We conducted the survey to ascertain the impact of Covid-19 on Golf tourism to Thailand and were happy to see the enthusiasm to travel for golf amongst the Indian golfers,” added Sirisumpan. 

“The overwhelming bias response towards Thailand as the number one golfing destination was no surprise,” said Anil Dev, Managing Director, SLW Group, the promoters of Thai Golf Pass, the only sovereign golf loyalty program in the world. 

“Golfers are a little more demanding when it comes to hospitality and Thailand wins hands down in that department. We expect Thailand would be the first destination where the majority of the golfers would travel to for their first golf holiday post-Covid-19,” he added.

Amazing Thailand is a dream destination for golfers from all around the world as it has amazing Golf facilities. 

More than 250 golf courses are ideally located throughout the country. Top-quality courses, reasonable green fees, friendly caddies attract golfers to visit this amazing place. To bring value to this offering, SLW- the leading Golf Management company in partnership with TAT, New Delhi launched the first-ever loyalty program for a country. 

The Thai Golf Passport has been launched in India to offer Indian golfers a seamless golf experience in Thailand. Indian golfers can now be a part of this rewarding loyalty program whenever they tee off in Amazing Thailand and redeem their points for products from more than two hundred leading brands.

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