IndiGo has embarked on a partnership with the All-India Football Federation (AIFF). In a collective endeavour to unite fans and nurture the sport’s growth, IndiGo now stands as the global partner and official airline for the Indian Football Team.
Football is among the three most popular sports in India, both in terms of player participation and TV viewership, making this partnership between IndiGo and the All-India Football Federation (AIFF) even more significant.
Pieter Elbers, CEO, IndiGo said, “We are thrilled to embark on this journey with the All-India Football Federation, as both organizations share a common vision of advancing Indian football to new heights. This marks the start of an official partnership for AIFF, while for IndiGo, it represents our inaugural foray into the world of sports. Together, we are committed to a long-term collaboration that will not only elevate the sport but also touch the lives of fans across the nation. We aim to provide the Indian Football Team with IndiGo’s well-established strengths: on-time performance, hassle-free service at affordable fares across our unparalleled network both domestically and internationally.”
The Indian National Football Team players hail from diverse regions of the country, each with its unique culture, and are brought together by team spirit and a shared passion for football. Just like that, “India by IndiGo” reflects a dynamic and ever-expanding network, a vital thread that connects these players from all parts of India. This partnership not only leverages IndiGo’s extensive network across the country but also harnesses the airline’s global network.
As the official airline for the Indian Football Team, IndiGo’s network is meticulously designed to cater to the diverse travel requirements of players, officials, and support staff. From domestic matches to international tournaments, IndiGo’s comprehensive route map ensures seamless and efficient journeys, allowing the team to focus solely on their game, unburdened by travel concerns.
Kalyan Chaubey, President, All India Football Federation said, “I often say India is a cricket watching nation and a football playing nation. It is a mass sport, as every kid, you will find, is playing football. With this young population and this growing economy, we have partnered with IndiGo who can show leadership in the Indian airline market as well as in sports, where leaders from both organisations have also come up with a similar vision. I would request IndiGo to support us in every possible way and take this partnership and football forward together.”
The partnership is set to span one year, commencing from September 15, 2023, to September 14, 2024. This collaboration seeks to unite individuals of all ages and backgrounds, promising a unified experience in witnessing top-tier football and entertainment, thus echoing the spirit of unity that lies at the heart of “India by IndiGo.”