In its endeavour to offer unparalleled customer experience, value-led innovation, and build trust in the OTA category, Cleartrip announced the launch of ‘Clear Advantage’. As a pioneering step towards its brand-new avatar, Clear Advantage is designed to provide the most incredible value to its customers while elevating the travel experience.
Grounded in flexibility, affordability, and seamlessness, Clear Advantage offers remarkable benefits to customers including
- CT Flexmax – An upgraded version of EzCancel that allows a user to both modify and cancel a flight booking 24 hours before the departure (CT Flexmax is priced at INR 399; CT Flex is priced at INR 99)
- CT Hello – All customer assistance calls will receive a response within 60 seconds
- CT Upgrade- Free meals or seats on select flights
- 24-hour refund- 99% of refunds will be processed within 24 hours
Ayyappan R., CEO of Cleartrip, said, “As a business, customer-centricity is the life force that fuels all our endeavours. Clear Advantage is an extension of this principle and mirrors our core values – ‘transparency, optimism, curiosity, innovation, and inclusivity’. When a customer chooses Cleartrip, they trust us to offer the best travel experience that is value driven and seamless – and we do not take that responsibility for granted. The launch of Clear Advantage is one of the several measures we have taken to make travel hassle-free and flexible. We are confident that our value proposition will usher in a new era within the OTA landscape and enable customers to experience travel like never before.”
Cleartrip has witnessed a 3x growth YoY in topline in FY23. It’s also been a great year in terms of marketing communications as well with clutter-breaking propositions like Cleartrip Tatkaal, Passports are #MeantForMore and The Big Billion Days by Flipkart. Cleartrip will continue to place ambitious bets on the travel and tourism industry, while constantly innovating keeping customer-centricity and value innovation at the forefront.